THE
STANDARD
VALENCIA
[ MUSIC EXECUTIVE, PRODUCER, MENTOR. ]
Igor Tarnopolskiy is a music executive,
artist manager and creative producer with 20+ years in the music and entertainment industry.
He founded Enjoy Records (Ukraine) and Promin Records (UK/Spain), and has developed acclaimed artists including Jamala (Eurovision 2016 winner), ONUKA and LAUD. His track record spans television formats, live events and digital platforms.
His expertise covers A&R, label strategy, artist development, production management and cross-border partnerships. He combines entrepreneurial drive with cultural insight and delivers through international teams.
[ PROJECT IN PROGRESS]
With over 15 years in the music industry, Igor has shaped projects and artists that grew from independent beginnings to international recognition.
EXPERIENCE & LEGACY
His work spans artist development, label management, and cultural initiatives, bridging Ukraine and Europe.
ARTIST DEVELOPMENT
Guided the careers of award-winning artists including Jamala (Eurovision winner) and ONUKA (pioneers of modern Ukrainian electronic/folk fusion).
Focus on long-term growth: from building artistic identity and sound to creating partnerships with global labels and stages.
Helped transform independent projects into internationally recognized acts.
RECORD LABELS
Created structures for sustainable releases, promotion, and management.
Promin Records — a UK-based jazz & neoclassical label developing artists and curating concert-ready projects across Europe.
Enjoy Records — a Ukraine-born artist management company developing pop/indie/electronic talents and releasing their music.
CULTURAL PROJECTS & FESTIVALS
Embedded in urban life, blending public space, culture and cutting-edge tech — in partnership with City Hall and sponsors.
Kyiv Lights Festival — a flagship light-art event blending projections, music and architecture, placing Kyiv on the global media-arts map.
INTERNATIONAL EXPANSION
Designing unique, city-embedded projects that connect producers, artists and promoters, turning niche genres into broad appeal with clear commercial outcomes.
Currently developing cultural ecosystems in Valencia, Spain — including The Standard Valencia and Under the Tree.
Linking local European scenes to global audiences via new concert formats, immersive shows, and AI-enabled, remote studio production.
